Product Strategy + Leadership
Marketing Planning + Management
Go-To-Market Planning + Execution
Brand Strategy + Positioning
Consulting and advisory services at the intersection of music and technology
With a front-row seat to the birth of the digital music ecosystem and over 20 years of experience in music, entertainment, and technology, we help companies grow and scale music-oriented businesses.
Founded in 2024 by Marisol Segal and Jason Feinberg, 138 Strategic was established out of a passion for building. Today, led by Principal Marisol Segal, we continue that work — supporting businesses at every stage, from startups launching their first ventures to established companies breaking new ground.
Who We Are
Principal
Marisol is a leader and strategist at the intersection of music and technology. She is a consultant and advisor to startups and emerging tech companies in the music, live and entertainment industries, with a special focus on product, partnerships, marketing and go-to-market strategy.